Skip to content
JustPositionIt!
  • Meet Ang
  • Ask Ang
  • Work With Me
  • Blog
  • Free Tools
Start Here
JustPositionIt!
  • Secrets Pricing Products
    Branding · Business development · Business-to-business · Business-to-consumer · Marketing planning · Marketing strategy · Pricing

    10 Secrets to Consider When Pricing Your Products – Part 2

    ByAngela Murphy

    Did you know that oftentimes the difference between a winning product and a losing product is how you price it? Yep, pricing is THAT important.     In this part 2 article in my pricing series, we’ll explore important secrets to consider when: Determining your pricing objectives Presenting and marketing your prices   If you…

    Read More 10 Secrets to Consider When Pricing Your Products – Part 2Continue

  • Justpositionit How to Use Customer Loyalty to Hit the Repeat Sales Jackpot
    Branding · Business development · Business-to-business · Business-to-consumer · Customer experience · Customer loyalty · Lead generation · Marketing strategy

    How to Use Customer Loyalty to Hit the Repeat Sales Jackpot

    ByAngela Murphy

      Did you know it costs almost 5–10 times more to acquire a new customer than it does to sell to an existing one? But wait, there’s more. Current customers spend 67% more than new customers. By golly gosh! If you plan to stay in business, you’ve got to think about customer loyalty—pronto.¹    …

    Read More How to Use Customer Loyalty to Hit the Repeat Sales JackpotContinue

  • 9 Hidden Marketing Tactics You Can Learn from Universal Studios Hollywood to Grow Your Business
    Branding · Business development · Business-to-consumer · Customer experience · Customer service · Positioning tips · Referrals · Sales

    9 Hidden Marketing Tactics You Can Learn from Universal Studios Hollywood to Grow Your Business

    ByAngela Murphy

      Did you know Universal Studios Hollywood had 7.1 million visitors in 2015? Ay caramba! That’s a lot of people, memories, families, kids, and MONEY-SPENDING customers! Yes, I said customers.   Many times, people look at theme parks such as this and think it’s just an amusement park meant to simply entertain. Well, that’s partially true….

    Read More 9 Hidden Marketing Tactics You Can Learn from Universal Studios Hollywood to Grow Your BusinessContinue

  • Warning: 9 Epic Sales Failures to Avoid Like the Plague
    Advertising · Branding · Business development · Business-to-business · Business-to-consumer · Customer experience · Customer service · Lead generation · Outbound · Positioning tips · Sales · Telemarketing

    Warning: 9 Epic Sales Failures to Avoid Like the Plague

    ByAngela Murphy

      Did you know over 90% of companies will only buy from other companies they trust?¹ There’s a lesson here, folks! If you want sales, you have to build trust—it’s really that simple. But some companies just don’t learn. I had a not-so-great experience with a home improvement vendor (who shall remain nameless) that I…

    Read More Warning: 9 Epic Sales Failures to Avoid Like the PlagueContinue

  • Justpositionit - How to Slam Dunk Your Sales Like NIKE Using Customer Segmentation
    Advertising · Branding · Business development · Business-to-business · Business-to-consumer · Lead generation · Marketing planning · Marketing strategy

    How to Slam Dunk Your Marketing Like NIKE Using Customer Segmentation

    ByAngela Murphy

      Did you know…NIKE made $30.6 billion in sales for fiscal year 2015, UP 10% from the prior year?¹ Talk about wanting to be like Mike!² How did they do this, you ask? Customer segmentation.   Download a complete PDF of this article.    Customer segmentation is something you may already be applying in your…

    Read More How to Slam Dunk Your Marketing Like NIKE Using Customer SegmentationContinue

  • A Step-by-Step Guide to Creating Your Value Proposition
    Branding · Business development · Business-to-business · Business-to-consumer · Copywriting · Lead generation · Marketing strategy · Positioning tips

    A Step-by-Step Guide to Creating Your Value Proposition

    ByAngela Murphy

    Florida-based Bay & Bee, an eco-friendly children’s play space supplier, doubled its retail space in nine months, all thanks to their value proposition!* Who says you don’t need a strong value proposition these days? Download a complete PDF of this article.  The majority of businesses struggle with clearly articulating why they’re unique and oftentimes feel…

    Read More A Step-by-Step Guide to Creating Your Value PropositionContinue

  • 10 Must-Ask Questions That’ll Upgrade Your Next Marketing Plan
    Branding · Business development · Business-to-business · Business-to-consumer · Copywriting · Customer service · Marketing planning · Marketing strategy

    10 Must-Ask Questions That’ll Upgrade Your Next Marketing Plan

    ByAngela Murphy

    Did you know that 44%* of small businesses don’t have a marketing plan? Say it isn’t so! If you are a small business—or any business, for that matter—you need a marketing plan.     If you are selling anything to anyone, you need a marketing plan. If you plan to actually make money from selling…

    Read More 10 Must-Ask Questions That’ll Upgrade Your Next Marketing PlanContinue

  • Warning: 9 Epic Sales Failures to Avoid Like the Plague
    Advertising · Branding · Business development · Business-to-business · Business-to-consumer · Customer experience · Lead generation · Marketing planning · Marketing strategy · Positioning tips · Promotions · Sales

    9 Scary Marketing Mistakes You Should Never Make

    ByAngela Murphy

    Did you know that according to the U.S. Census Bureau, over 75% of businesses have no website?* Yikes! ?     Yep, a bit unfortunate and can you say, SCARY!!! You would think something like a website would be a marketing must-have for all businesses, but clearly that’s just not the reality. My suspicion is…

    Read More 9 Scary Marketing Mistakes You Should Never MakeContinue

  • Justpositionit. 11 easy ways to create promotions that drive action
    Branding · Business development · Business-to-business · Business-to-consumer · Copywriting · Lead generation · Marketing strategy · Positioning tips · Promotions · Referrals · Sales

    11 Easy Ways to Create Promotions that Drive Action

    ByAngela Murphy

    80% of consumers would be more tempted to buy from Amazon if they were offered free shipping. 66% would buy if they were offered next-day delivery and 64% said they would buy if they were offered free returns.*     Can you say, cha-ching? If your business isn’t using promotions, you’re leaving money on the…

    Read More 11 Easy Ways to Create Promotions that Drive ActionContinue

  • 26 Reasons JustPositionIt! Is Just For You…and Your Company
    Advertising · Branding · Business development · Business-to-business · Business-to-consumer · Content marketing · Copywriting · Customer experience · Customer service · Design · Inbound · Lead generation · Marketing planning · Marketing strategy · Outbound · Positioning tips · Promotions · Referrals · Sales · Telemarketing · Website

    26 Reasons JustPositionIt! Is Just For You…and Your Company

    ByAngela Murphy

    Every business, no matter how large or small, should have access to thoughtful, meaningful, relevant, and helpful marketing strategies and tips regardless of their depth of marketing expertise. In the world of business growth and development, it’s all about positioning and marketing puzzle pieces. I beg your pardon, you say? Whether you’re a small business…

    Read More 26 Reasons JustPositionIt! Is Just For You…and Your CompanyContinue

  • Justpositionit Subscribe
    Advertising · Branding · Business development · Business-to-business · Business-to-consumer · Content marketing · Copywriting · Customer experience · Customer service · Design · Inbound · Lead generation · Marketing planning · Marketing strategy · Outbound · Positioning tips · Promotions · Referrals · Sales · Telemarketing · Uncategorized · Website

    No-Brainer Reasons to Get FREE Updates!

    ByAngela Murphy

    End the madness, misery, and misguidance of not attracting and keeping the customers you want.     Is this you? You want more customers but don’t know what to do to get more. You know you need to work on retention but don’t know how to start creating loyalty. You want a marketing system for…

    Read More No-Brainer Reasons to Get FREE Updates!Continue

  • The Key To Unlocking A Perfect Marketing Puzzle Piece In One Easy Step
    Advertising · Branding · Business development · Outbound

    The Key To Unlocking A Perfect Marketing Puzzle Piece In One Easy Step

    ByAngela Murphy

    With all the different types of marketing puzzle pieces out there, how do you know which ones to use or which ones will work best? Should you use notecards or email, a brochure or a coupon, a gift card or landing page, an info graphic or a personalized letter, an infomercial or billboard?   Think…

    Read More The Key To Unlocking A Perfect Marketing Puzzle Piece In One Easy StepContinue

Popular Articles

  • How to Plan a Week of Social Media Posts in ONE DAY
  • 9 Copywriting Before-and-After’s You’ll Seriously Want to Steal
  • 9 Ways Marketing Can Fix a Sales Slump
  • 10 Secrets to Consider When Pricing Your Products – Part 2
  • Are You Making these 5 Pricing Mistakes in Your Marketing?
  • How to Use Customer Loyalty to Hit the Repeat Sales Jackpot
  • 15 Content Marketing Ideas Your Prospects Will Drool Over
  • 10 Important Ways You Should Analyze Your Business to Gain Marketing Strategy Insights
  • 51 Ways to Skyrocket Customer Loyalty with a Simple “Thank You”
  • 9 Avoidable Mistakes That’ll Derail Your Product Launch

Cool Categories

BECOME AN INSIDER

Get juicy persuasion-packed and psychology-backed messaging tips and hacks delivered directly to your inbox.

We respect your email privacy

 

ALL THE DEETS

  • About
  • Ask Ang
  • Blog
  • Free Tools
  • The JustPositionIt! Story
  • Subscribe
  • Copywriting Certification
  • Discovery Call
  • Contact
  • Privacy Policy

Products & Programs

  • Work With Me
  • Designing Your Digital Empire®
  • Marketing Messages That Mint Money®
  • 7 Days to Marketing Messages that Work Like Magic™
  • Get Messaging Down Pat (Bundle)
  • Magical Messaging Makeover
  • Champion Copy Critique
  • ZERO to Content Quick-Start Toolkit
Member Login →

Get Connected

Facebook Twitter Instagram YouTube Pinterest Linkedin

The advice and marketing strategies contained herein may not be suitable for your situation. The editor shall not be held liable for any loss of profit, revenue, or any commercial damages, including but not limited to special, incidental, consequential, or other damages. JustPositionIt!® does not guarantee that you will get any results or earn any money using any of our ideas, tools, strategies, or recommendations, and nothing on its websites is a promise or guarantee to you of future earnings. Copywriting and marketing results are not guaranteed. We offer no representations, warranties or guarantees verbally or in writing regarding your earnings, business profit, marketing performance, audience growth, or results of any kind. JustPositionIt!® Consulting does not provide legal advice. Please consult with your own or your company’s own marketing, legal, or compliance department(s) before using any materials, copy, suggestions, or marketing ideas provided. For full disclaimers, visit justpositionit.com/disclaimers. The ideas outlined in this website are meant to help you think differently about yourself, your product, service, marketing, or brand. If you'd like a consultation for your particular purpose, please request one.

© 2025 JustPositionIt!® All Rights Reserved.

SEE WHAT’S WRONG WITH YOUR MESSAGING!

Take The Quiz
Start Here
  • Meet Ang
  • Ask Ang
  • Work With Me
  • Blog
  • Free Tools