Episode 1: 5 Crucial Mistakes Most People Make With Their Messaging
It always amazes me how many businesses consistently make at least 3 of these mistakes in their messaging. In my experience, messaging is one of the biggest areas of struggle…
It always amazes me how many businesses consistently make at least 3 of these mistakes in their messaging. In my experience, messaging is one of the biggest areas of struggle…

Campaign Type: Webinar to Launch
Client Industry: Health & Wellness
Ad Emotional Triggers Used: Aspiration, pain amplification, hope
Best Performing Ad Hook: How would it feel to stop ignoring mirrors because you aren’t happy with your weight?
Click-through Rate for Open Cart Ad: 4.9% (Industry avg. for warm audience is 2%)
Offer: Free webinar
CTA: Sign up for the training now.