Facebook Ad Results
Real Campaigns. Real Numbers. Real Results
See how psychology-driven messaging and strategic ad copy can generate high-quality leads and powerful returns for businesses across industries.
Weight Optimization Program
INDUSTRY: Health & Wellness
Attracted an engaged group of women who desired a proven, science-backed approach to sustained weight management. Full launch included.
1,980
Leads Generated
$90,283
Revenue Generated
12.78x
ROAS
Outlining Your Book Challenge
INDUSTRY: Education
Generated high-quality leads from a cold audience for a free 3-day book challenge, leading to a full program launch.
2,947
Leads Generated
$66,061
Revenue Generated
3.09x
ROAS
Elite Training Program
INDUSTRY: Real Estate
Built a robust pipeline of qualified mortgage professionals (a highly specialized niche) with B2B lead-generation campaigns for a 12-month Mastermind program.
1,000
New Leads
6
Months
$5.58
Cost Per Lead
Virtual and In-Person Summits for Aspiring Coaches
INDUSTRY: Coaching
Reduced both cost per impression (CPM) and cost per click (CPC) by 50%+ after reworking the strategy for a UK-based client whose messaging lacked clarity and emotional connection.
$34.05 to $14.82
Cost Per Impression
$4 to $1.88
Cost Per Lead
1.84%
Click-Thru Rate
Lead Generation for the RICH Messaging® Brand
INDUSTRY: Consulting
Created a campaign for my “Craft Marketing Messages That Work Like Magic (In 4 Simple Steps)” lead magnet, generating engagement and converting paid traffic into qualified leads.
1,000
Leads Generated
75.5%
Landing Page Conversion Rate
101
Ad Comments
Online Course List Building Campaign
INDUSTRY: Coaching
Revamped a Facebook lead-generation funnel by rewriting the ad, landing page, and email sequence to improve performance at every stage of the journey.
2.31%
Click-Thru Rate
31.5%
Landing Page Conversion Rate
42.4%
Email Open Rate
Weight Optimization Program
INDUSTRY: Health & Wellness
Attracted an engaged group of women who desired a proven, science-backed approach to sustained weight management. Full launch included.
1,980
Leads Generated
$90,283
Revenue Generated
12.78x
ROAS
Outlining Your Book Challenge
INDUSTRY: Education
Generated high-quality leads from a cold audience for a free 3-day book challenge, leading to a full program launch.
2,947
Leads Generated
$66,061
Revenue Generated
3.09x
ROAS
Elite Training Program
INDUSTRY: Real Estate
Built a robust pipeline of qualified mortgage professionals (a highly specialized niche) with B2B lead-generation campaigns for a 12-month Mastermind program.
1,000
New Leads
6
Months
$5.58
Cost Per Lead
Virtual and In-Person Summits for Aspiring Coaches
INDUSTRY: Coaching
Reduced both cost per impression (CPM) and cost per click (CPC) by 50%+ after reworking the strategy for a UK-based client whose messaging lacked clarity and emotional connection.
$34.05 to $14.82
Cost Per Impression
$4 to $1.88
Cost Per Lead
1.84%
Click-Thru Rate
Lead Generation for the RICH Messaging® Brand
INDUSTRY: Consulting
Created a campaign for my “Craft Marketing Messages That Work Like Magic (In 4 Simple Steps)” lead magnet, generating engagement and converting paid traffic into qualified leads.
1,000
Leads Generated
75.5%
Landing Page Conversion Rate
101
Ad Comments
Online Course List Building Campaign
INDUSTRY: Coaching
Revamped a Facebook lead-generation funnel by rewriting the ad, landing page, and email sequence to improve performance at every stage of the journey.
2.31%
Click-Thru Rate
31.5%
Landing Page Conversion Rate
42.4%
Email Open Rate
My Approach
Every campaign is built on the principles of my proprietary Fanfare Messaging Formula™, fusing buyer psychology and persuasion. I focus on:
Helps our clients grow their list and lower cost per lead
“Angela has been a fantastic addition to our team. Her messaging strategies for Facebook and Instagram ads, as well as sales and landing pages have helped our clients connect with their audience and have resulted in list growth, engagement, and lower cost per lead.”
i have confidently referred her copywriting services
“Angela Murphy has always shown up with commitment, enthusiasm, and positivity in the programs I’ve run that she has been a part of. I have confidently referred her copywriting services to business owners and believe that the clients who get to work with her are blessed. If you’re looking for a copywriter who is invested in your success, then look no further than Angela.”
Her ad copy has consistently led to good conversion rates
“Working with Angela has been such a positive experience. Her punctuality and reliability in meeting deadlines have made it very easy to work with her. What I particularly appreciate is her commitment to understanding our clients. Angela takes the time to research and truly grasp each brand’s voice, which is evident in the quality and authenticity of her copy. Her ad copy has consistently led to good conversion rates for our clients and I’m looking forward to continuing our collaboration on future projects.”
